Your Local Display Advertising Agency
Place your business online in the locations that matter with our cost-effective custom ads. From tailored messages to eye-catching visuals, we’ll help you engage the right audience.
Your target audience – at your fingertips.
We deliver the right message to your audience, wherever they are.
At LOCALiQ, a Google Ads marketing agency specialising in display advertising, we offer you the chance to be seen by your perfect audience across the Newsquest and Google Display Network, covering the UK and your local area.
Target your ideal customer with custom-built online ads – seamlessly fitting into the web advertising space – increasing your website traffic and conversions.
Our reporting goes far beyond a click or impression. We also focus on the metrics that matter to your business, from total exposure time to post-traffic measurement.
LOCALiQ’s digital marketing specialists are well-versed in remarketing too. We’ll promote your services to anyone who’s interacted with your site, encouraging them to revisit and convert.
Plus, our UK publications are ready to give you a head start. LOCALiQ’s premium local newspaper sites are up to 3x more effective at driving leads to your business.
Our display advertising services.
Our digital display services help you access your desired audience using a variety of creative formats and targeting options to heighten your advert’s impact and relevance. Explore our services below and see how we can help you.
Display Ads
Our mobile responsive display ads place you across the Google Display Network and in front of Newsquest’s local online audience. We cater for any business or budget, covering local, regional, national and international campaigns.
Plus, we offer end-to-end campaign management (copy, creatives and design) at no extra cost.
Geofencing Marketing
Wish to connect with potential customers within a specific geographical area? Our geofencing ads service can help.
Target areas related to your business, high footfall, or your competitors with LOCALiQ – we’ll ensure potential leads become aware of your brand, event and special offers via our location targeting.
Skins
Provide maximum impact and response to your display ads via our skins service, wrapping quality content across our network’s web pages.
Skins enjoy the highest click-through rate of any digital display creative and work best when reaching a mass audience over a short period, a superb tool for raising brand awareness.
Retargeting
Continue to engage with a user after they’ve visited your website with our remarketing ads service. We’ll help to entice them back to your webpage by including a special offer in your advert, harnessing their interest in your services, and converting the lead.
Work with LOCALiQ and contact your leads anywhere online.
How can display advertising help you?
Apart from building brand awareness and converting customers quickly, there are also many other benefits:
- Display ads are highly visual – promote your brand with creative, eye-catching graphics
- Granular targeting – target the right audience at the right time, minimising wastage from the start
- Remarket your product to previous website visitors
- Easily track key metrics and measure your ads performance
- A powerful complement to PPC and paid social campaigns to help drive branded search
Customers are 70% more likely to make a purchase from a retargeting ad.
WordStream, 2022
Deliver your message where it matters.
With help from our ad network partnership, we’ll place your advert in the perfect location for your business with our geographic, demographic and behavioural-based targeting – whilst providing automatic performance and budget optimisation.
Audit your website with our FREE health check
See how your online presence compares to your competitors with the free Website Grader from LOCALiQ – the digital marketing experts.
Recognised by industry-leading partners.
Recognised by industry-leading partners.
We're proud to be recognised
It’s in the detail.
Our digital marketing specialists are on hand to help you with every campaign detail. From creating the right message to eye-catching visuals, we’ll ensure your advert engages your desired audience and turns their browsing into buying.
Enjoy control over your campaigns.
We value transparency. To ensure your investment is secure, we created Client Centre – a marketing analytics tool that lets you see campaign reports, view real-time results, listen to calls from potential clients and more.
- View your leads in a single, easy-to-use inbox
- Listen to customer and prospect calls
- Review dashboards and concise reporting
- Email marketing automation
Don’t just take our word for it.
We are proud to contribute to your success – explore our display advertising case studies and see how we’ve helped various companies across the UK, offering expert advice every step of the way. Contact us to find out more.
Crest Nicholson
160k Display & social impressions.
Combining the reach of our network, display advertising, and paid social, our client received more than 500 clicks to their website from first-time buyers.
Lancashire Constabulary
95% Lead success rate.
Discover how we drove more than 1000 applications for our client with an extensive display advertising campaign, including geo-fencing and remarketing.
Pippa’s Guardians
81k Social impressions.
Geo-targeting Facebook ads, and a strategic search engine marketing campaign, deliver more than 190 leads for our education-based client.
Our display advertising resources.
Discover our latest display advertising resources below – explore the many ways to promote your business and how to build your brand online for free with LOCALiQ.
What is Display Advertising?
Display advertising is a great tool to promote your services; locally, regionally and nationally.
Explore the different types of display advertising and how they can help your business grow.
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How can Geofencing Help?
Target local customers while they’re on their phones in a specific area.
Discover how geofencing works, the benefits for your advertising efforts and more with LOCALiQ.
How to Build Your Brand
It’s never been more crucial to build your brand and reputation online.
Learn how targeted display advertising can help your business and more with our helpful guide.
FAQs
What is display advertising, and how does it work?
Display advertising is a form of online advertising combining text, images, and a URL, encouraging a user to click through to a landing page and take a specific action (make a purchase or learn more about your services and products).
There are many different ad formats, including banner, interstitial, rich media, video and remarketing ads, charging you on a cost-per-click (CPC) basis each time a user clicks on your advert.
Which display advertising networks do you use?
LOCALiQ’s display advertising service enables you to reach Newsquest’s online audience on desktop and mobile in your local area, covering regional, national and international campaigns.
We also partner with Google and offer access to the Google Display Network, covering the UK and your local area, so you’ll always be in front of your desired audience.
What is geofencing marketing?
Geofencing marketing is a form of real-time, location-based marketing which targets users within an area, delivering content based on where they are or locations they’ve visited.
Especially useful to help drive potential leads to your locations by adding POI (Point of Interest) geofences, targeting customers at your competitors’ addresses and remarketing to customers who have visited a specific area or interacted with your campaigns.
What is remarketing?
Remarketing, commonly known as retargeting, is a popular form of digital marketing where you send ads to users who previously visited your website. It’s a great way of targeting potential customers who have already shown interest in your business, serving ads based on the content they recently viewed.
What are marketing skins?
Skins are a form of display advertising, taking over the homepage of a desired website through a mix of high-quality JPEGs and animated HTML5 banners. They’re a superb tool for raising your brand awareness and advertising to a large target audience over a short period.
Speak to an expert.
Start simplifying your digital marketing today. Get in touch to discuss how we can help you.